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About Insight

About IIM A

The Indian Institute of Management,Ahmedabad is an institution born out of beliefs and values of the great visionary and scientist, Dr.Vikram Sarabhai. Founded in 1961,the Institute today looks back proudly on its legacy and achievements of half a century.

About Insight

Insight is the marketing conclave of IIM Ahmedabad. Now, in its 29th edition, Insight is the oldest festival of IIM-A. Over the past 28 years, INSIGHT has successfully established itself as the defining marketing conclave that brings corporates, B-school students, academia and consumers together to promote marketing and market research.

Insight 2015

Find details about last year's Insight here

Workshops

Register here









Tanvi Bhatt

Personal Branding









CMO Factory

Cracking the Marketing Case









Social Beat

Startup Marketing









Ogilvy Mather

Insight Mining









Lowe Lintas

Brands to Strands









Nielsen

Nielsen Neuro and Market Research

Speakers

Suresh Triveni

Former Head of Bubblewrap Films

TIME: Oct 1, 12 - 1 PM

Roy Cherian

Co-Founder & CEO, Marketelligent and Former VP, United Breweries

TIME: Sept 30, 6 PM - 7 pm

Saad Ahmed

India BD Lead, Uber India

TIME: Sept 30, 3 PM - 4 PM

Manan Mehta

VP of Marketing, Yash Raj Films

TIME:Oct 2, 2 PM - 3 PM

Susmit Sen

Co-Founder, Indian Ocean & Susmit Sen Chronicles

TIME:Oct 2, 6 PM - 7 PM

Competitions

Kotler’s Conundrum

Flagship Marketing Event

Ad-Mania

Advertisement Analysis

Raajneeti

Political Marketing

ClickBuzz

Digital Marketing

Knockout

Sports Marketing

ShowBiz

Movie Marketing

Turning Point

Turnaround Marketing

Battle of Brands

Winning isn't Everything???

Parivartan

Cause Marketing

Pitch Perfect

Startup Marketing

Great Ahmedabad Run Of 2016

Market Research of 2016

Project Project Partner Project Brief
1 Zoom Car Understanding how people react to self drive as a concept and how do they see themselves doing it
2 Microsoft To understand the usage scenarios of the computing device (laptop/tab etc.) while teaching and managing other work related tasks by the professors
3 Roposo Understand in-app purchase drivers to gauge what drives users of their social platform to actually buy clothing/accessories
4 Adani Fortune Vivo Questions around Fortune Vivo
5 Central Bank of India Understanding consumer perception about various services prodicts offered by CBI
6 Central Bank of India Understanding drivers of purchase of the modern consumer
7 Mcaffine Niche personal care brand acceptance in Gujarat

The Team

Suyash Chandak

Secretary

Aditya Deodhar

PR & Hospitality

Arka Avinash

Corp. Comm

Naleen Thomray

Fin Control

Namrata Yadav

PR & Hospitality

Nikhil Kajaria

Creatives

Nripesh Pokhrel

Fair Events

Prince Agrawal

Corporate Communications

Ramachandran Balasubramanian

Speakers & Workshops

Ramdas Kannan

Speakers & Workshops

Sourav Mundhra

Business Events

Sulabh Singh

Logistics

Register for Events, Workshops and Ahmedabad Run

Registrations for Competitions have been closed


Registrations for Workshops have been closed